Who knew that Coke had over 400 different brands?! This makes sense since we know everyone has gone wild for hard seltzer and sparkling water is shaping up to be a favorite alternative to sugary sodas. Coca-Cola Co. is canning Tab. Coca-Cola isn't the only company pruning their SKUs in order to overcome the supply chain challenges caused by the pandemic. Coca-Cola Blāk Edit. It came in a dark pink can and was Coca-Cola’s first diet soda. … On Wednesday, July 1st, The Coca-Cola Company announced they would be discontinuing an entire beverage brand and laying off over 300 employees. In addition to cutting brands, the company announced they are changing their company structure that will result in both voluntary and involuntary reductions in staff. After nearly 60 years, Coca-Cola is discontinuing its first-ever diet soda, Tab, which acquired a huge fan base in the '70s and '80s and maintained a small but … Coca-Cola reported a 9 percent decline in net revenues in the third quarter of 2020. Coca-Cola BlāK was a Coffee-flavored soft drink introduced by Coca-Cola in 2006 and discontinued in 2008. It's been announced that Coca-Cola is about to cut 200 drink brands from its catalog - about half of its current brand inventory. Serve ice cold for maximum refreshment. I wonder if Fresca is behind. The beverage company is working to streamline production and focus on bestsellers. Coca-cola says it’s one of several underperforming products being eliminated from its brand lineup by the end of … Tab was the leading diet cola before Diet Coke. Buy this sweet cola soda online or in a store near you! But Tab, introduced in 1963 by Coca-Cola, was the first low-calorie soda widely marketed across the United States and ruled the market until Diet Coke was introduced in the early ‘80s. However, after nearly 60 years, Tab is being discontinued. Coca-cola says it’s one of several underperforming products being eliminated from its brand lineup by the end of the year. Brace yourself, because according to a report from CNN Business, Coca-Cola will be cutting half of its roster, which translates to removing 200 drink brands from stores. There isn’t a public list of the products that will be discontinued, but we know for sure that Tab, Coca-Cola’s first sugar-free offering from the 1960s, Zico coconut water and Odwalla juices and smoothies are getting the ax. 2020 just got worse for Tab cola drinkers! However, after nearly 60 years, Tab is being discontinued. The reason for … Taste of Home is America's #1 cooking magazine. In 1969, Coca-Cola introduced a carbonated, non-alcoholic apéritif for the Italian market … Coca-Cola is scaling down its operation in a big way. Instead, Coca-Cola will be focusing its energy on brands like Topo Chico Hard Seltzer, Coca-Cola Energy and AHA sparkling water, which debuted in March of this year. What You Need To Know The Coca-Cola Company announced Friday it is discontinuing the diet soda Tab by the end of the year The company said it is cutting a number of "underperforming" brands so that it can focus on innovation and growth Writer, blogger, content creator. Part of the change is likely due to Coca-Cola losing out on around 9% of its revenue from fast-food chains, plenty of which closed across the globe earlier this year, courtesy of COVID-19. Copyright 2020 Scripps Media, Inc. All rights reserved. Explore the wide variety of products and beverages that The Coca-Cola Company has to offer. Tab has maintained a small but devoted following through the years. For now, it’s looking like a majority of the cut beverages, like Zico and Odwalla, were only sold in certain markets, which could explain why you might not have heard of them before. We have drinks and beverages for everybody and every occasion. From Coca-Cola with Coffee to Dr Pepper & Cream Soda, it’s always fun to hear about new sodas. So, take a deep breath and relax. In a statement, the company said reducing their brands by 50 percent will help them focus on its most profitable offerings and new offerings like Topo Chico hard seltzer and AHA flavored sparkling water. Tab has maintained a small but devoted following through the years. Beverage giant Coca-Cola will stop selling about 200 brands soon, cutting its offerings in half. The soda giant’s first diet cola was a pop-culture icon in the 1970s and early ’80s, then faded after the launch of Diet Coke. Coca-Cola is discontinuing Zico, its coconut water brand. ATLANTA — Tab will soon join Slice, Jolt and New Coke on the list of the sodas of yesteryear. The Coca-Cola Company will retire select underperforming products by Dec. 31 – including TaB diet soda and ZICO coconut water in the United States – as part of a global portfolio refresh prioritizing category-leading brands with the greatest potential for growth and scale. That’s just the tip of the iceberg, though. It came in a dark pink can and was Coca-Cola’s first diet soda. Nutrition Facts Beverly. Is there anything worse than saying goodbye to the beverages you’ve come to love over the years? … In a comment to investors, CEO James Quincey said they had finalized the list of which brands will remain, but he would not give specifics. "Throughout this year's crisis, our system has remained focused on its beverages for life strategy. Earlier this month, the company announced plans to discontinue Odwalla juices, Zico coconut water, TaB diet soda, Coca-Cola Life, Diet Coke Feisty Cherry, as … Use up That Leftover Coke in These Cola Recipes! Coca-Cola® Life is filled with the cola taste you love, sweetened with stevia and cane sugar! In the US, the company is also chopping Odwalla , Zico coconut water, Coca-Cola Life and Diet Coke Feisty Cherry, as well as regional offerings like Northern Neck Ginger Ale and Delaware Punch. Coca-Cola has been gradually announcing the discontinuation of select national brands over the past few months, including TaB diet cola, Odwalla juices, ZICO coconut water, Coca-Cola Life, Diet Coke Feisty Cherry, and regional brands like Northern Neck Ginger Ale and Delaware Punch. They haven’t let us down before! By 1975, Coca-Cola was developing a new low-calorie cola and introduced Diet Coke in 1982. Coca-Cola is also ceasing production of lesser-known regional sodas like Northern Neck Ginger Ale and Delaware Punch, as well as some products in the “hydration” category, which could (could is the operative word here) include Powerade, Dasani and Vitamin Water. In July, the company announced it would discontinue juice and smoothie brand Odwalla. Caffeine Free Coke will be back, but probably not until 2021. Snack companies like Frito-Lay, Pringles, and Pepperidge Farm have shelved the production of several niche flavors of their chips and cookies, and Campbell's and Progresso are both discontinuing production of some flavors of their famous soups. ATLANTA — Coca-Cola is slimming down, canning 200 drink brands from its portfolio, the beverage giant said Thursday. October 5, 2020 9:50 AM ... Coca-Cola bought Zico in 2013 to bolster its lineup beyond colas, but … In Coca-Cola’s international portfolio, Vegitabeta (Japan) and Kuat (Brazil) will also be discontinued. Coca-Cola is now doubling down on those efforts. In the 80s Coca-Cola repositioned Tab as a different diet soda than Diet Coke. Zico was already announced as being on the chopping block. Soon … Beverage maker Coca-Cola has slowly been announcing the cancelation of brands over the last few months, this week they officially announced they are cutting the number of brands they offer in half: saying goodbye to 200 brands. We are accelerating our transformation that was already underway, shaping our company to recover faster than the broader economic recovery," said James Quincey, chairman and CEO of The Coca-Cola Company. The COVID-19 crisis has caused a shortage in aluminum cans, which caused Coca-Cola to temporarily stop producing Caffeine Free Coke. Earlier this month, the company announced plans to discontinue Odwalla juices, Zico coconut water, TaB diet soda, Coca-Cola Life, Diet Coke Feisty Cherry, as well as regional brands like Northern Neck Ginger Ale and Delaware Punch. Here’s to all of you lacing up your sneakers even when the weather outside is frightful ❄️, A post shared by DASANI Water (@dasaniwater) on Dec 19, 2019 at 10:47am PST. Based in Portland, Oregon after a very long time spent in NYC. While we’re sad to see some of our favorites go (fingers crossed Powerade stays in the game), we’re excited to see what Coca-Cola will cook up next. (Have you tried Orange Vanilla Coke yet?) That’s just the tip of the iceberg, though. TaB sales have not been consistent and Coca-Cola has … This Snowman Cheese Board Is the Best Idea for a Holiday Party Appetizer, Lay’s Just Dropped This NEW Game Day-Inspired Flavor—Here’s Where to Find It, You Can Now Buy Pound Cake That’s Made with a Splash of Booze, Do Not Sell My Personal Information – CA Residents. I specialize in food and travel, plus digital commerce and the retail industry. There isn’t a public list of the products that will be discontinued, but we know for sure that Tab, Coca-Cola’s first sugar-free offering from the 1960s, Zico coconut water and Odwalla juices and smoothies are getting the ax. What’s less fun is when you catch wind that one of your favorite brands is being discontinued. He did say the "hydration" category, which includes drinks like Dasani water, Powerade, Vitamin Water and Zico, will see more cuts, according to CNN. >> Read more trending news The … On October 16th, the Coca-Cola Company announced that it will be discontinuing Tab Soda by the end of the year as well as their Zico Coconut Water. This material may not be published, broadcast, rewritten, or redistributed. That might get renewed popularity after the Amazon Prime series The Boys featured it as the drink of choice of a Scientology-like religious group. 2005, 2007 Coca-Cola Lime 2005, 2007 Diet Coca-Cola Lime 2004-2007 Coca-Cola … Don’t panic yet—the bubbly classics like Coke and Diet Coke are safe. Coca-Cola plans to discontinue more brands in the near future, Coca-Cola CEO James Quincey said in an earnings call on Tuesday. However, after nearly 60 years, Tab is being discontinued. Most other beverage manufacturers have also limited less popular drins until the shortage is resolved. Enjoy caffeine-free Coca-Cola’s crisp, delicious taste with meals, on the go, or to share. Coca-Cola Co. KO 0.37% is discontinuing its Zico coconut water brand and considering axing some less-popular versions of Coke and Diet Coke … Coca-Cola says “Bye Felicia” to its first Diet Soda! Japan ) and Kuat ( Brazil ) will also be discontinued that Coke had over 400 different?. 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